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Link in bio

Link in bio design

Good link in bio design starts with a theme, then your colours, buttons and a profile picture or logo people recognise. Keep the links readable on a phone, and use icons so people find the right one at a glance.

Start with a theme, then change one thing at a time

A theme sets the colours, font and button style together, so the page looks finished before you touch anything. Pick the one closest to your brand, then change one thing at a time: the background, then the buttons, then the colours.

Liite has 15 themes. You can switch theme at any time and your links stay where they are.

What you can change

In Design, these are the settings that change the look of every link at once.

  • Wallpaper: a colour, a gradient, a pattern, or a photo you can tint and blur (photo on Pro)
  • Buttons: fill, outline, tint or glass, with a shadow and corners from square to pill
  • Colours for the background, text and buttons
  • The page and title fonts (Pro)
  • The header: your profile picture, or on Pro a Hero, Banner or Shape header and a logo in place of your name
  • Full width or a card on a shaded backdrop on computers

Icons and your logo

Three kinds of icon do most of the work on a link in bio page. Your profile picture or logo at the top tells people they're in the right place. A row of social icons links to your other accounts. And a small emoji or image on each link tells people what it is before they read it.

Use a square version of your logo for the profile picture, since it's shown small. If your logo is a wordmark, a logo title (on Pro) shows it in place of your name instead.

Keep it readable

Most people open your bio link on a phone, often outdoors. Keep strong contrast between text and background, especially on a photo wallpaper: tint the photo until the text is easy to read. Keep link titles short so they fit on one line, and put the link that matters most at the top.

A real example

The Photographer template in its Outline theme, compiled by the same code that builds every Liite page. Change the theme, wallpaper, buttons and colours in Design; the studio name is a sample.

Template: Photographer

What you can do

15 themes, all on Free
Switch themes any time, then set your own wallpaper, buttons and colours.Learn more about 15 themes, all on free
Design freely on a canvas
For a page that looks nothing like a list, place text, images, buttons and shapes where you want them.Learn more about design freely on a canvas
Make a background
Make a gradient, mesh or pattern background and download it as a PNG to use as a photo wallpaper.Learn more about make a background
Pick your colours
Build a palette with hex codes, then use the same colours on your page and your posts.Learn more about pick your colours
Matching highlight covers
Make a matching set of Instagram highlight covers from emoji or your own icons, in your page's colours.Learn more about matching highlight covers

Questions

Can I change the design after I publish?
Yes. Change the theme or any design setting and publish again. Every publish is saved as a version, so you can roll back if you prefer the old look.
Which design options are free?
All 15 themes, wallpaper colours, gradients and patterns, button styles and colours are on Free. Pro adds photo wallpapers, page and title fonts, a logo title, and the Hero, Banner and Shape headers.
Can I add icons to my links?
Yes. Each link can have an emoji or an image as its thumbnail, and the Social icons block shows a row of icons for your other accounts.
Can I use my logo instead of my name?
Yes, on Pro. A logo title shows your logo image at the top in place of the title text, and the text stays as its description for screen readers.

Make yours

Start from the Photographer template, change it to suit you, and publish when it's ready.