WhatsApp Business link

A WhatsApp Business number uses the same wa.me click-to-chat link as any other number. Enter it with the country code, add the message customers should start with, and share the link wherever they find you.

Free, no sign-up. Runs in your browser. Nothing you type or upload is sent to us or stored.

WhatsApp number

With the country code. Leave empty for a link that lets people pick who to send it to.

Message (optional)

35 characters. People can edit it before sending.

Your WhatsApp link

Test the link

QR code

Button text

Button for your website (HTML)

<a href="https://wa.me/?text=Hi%2C%20I'd%20like%20to%20ask%20about%20an%20order." target="_blank" rel="noopener" style="display:inline-block;padding:12px 20px;border-radius:999px;background:#25d366;color:#fff;font:600 15px/1 system-ui,sans-serif;text-decoration:none">Chat on WhatsApp</a>

At a glance

Link format: https://wa.me/<number>, the same for WhatsApp Business and WhatsApp Messenger; Source: faq.whatsapp.com, checked 2026-11
WhatsApp Business app: A free app for Android and iPhone, separate from WhatsApp Messenger; Source: faq.whatsapp.com, checked 2026-11
One number, one app: You can't use the same number in WhatsApp Messenger and the Business app at the same time; Source: faq.whatsapp.com, checked 2026-11
Sorting chats: The Business app has lists to organise your contacts and chats; Source: faq.whatsapp.com, checked 2026-11
Pre-filled message: Customers see your message in the text field and send it themselves; Source: faq.whatsapp.com, checked 2026-11

Put this button on your page

A Liite page gives your WhatsApp link a home: a WhatsApp button next to your other links, a QR code for your counter, and a count of how many people tapped it.

Make your free page

WhatsApp Business link: what to know

This page starts the WhatsApp link generator for this case. For every option and how to use it, see the WhatsApp link generator.

Know where each chat came from

Make one link per channel and give each a different opening message: "Hi, I found you on Google" for your Business Profile, "Hi, I saw your Instagram" for your bio, "Hi, I'm at the shop" for a counter sign. When a chat arrives you can tell where the customer came from, and you can file them in a list in the Business app.

You don't need the API

A click-to-chat link works with the free WhatsApp Business app and with WhatsApp Messenger. There's nothing to sign up for and no message fees: the customer starts the chat and sends the first message themselves.

Questions

Is a WhatsApp Business link different from a normal one?

No. Both use https://wa.me/ followed by the number in international format. The link opens whichever app that number is registered on.

Can I use the link for a number on the WhatsApp Business Platform?

Yes, the wa.me format works for any number with an active WhatsApp account.